Target has been under fire for its Pride displays — from merchandise being ripped down to employees harassed and media voices calling for boycotts. In this episode, Jerry unpacks the controversy around Target, Bud Light, and corporate Pride backlash.
You’ll hear:
Why stock price swings don’t mean a company is collapsing.
The difference between unrealized gains/losses and actual losses.
Why most analysts still recommend Target as a solid long-term buy.
How Pride support in corporate America has evolved since the 1990s.
A no-nonsense look at the myths linking LGBTQ+ people with “grooming” — and the hypocrisy behind it.
Jerry’s takeaway? Boycotts make headlines, but Target — and Pride — aren’t going anywhere.
In this episode of the Pink Money Podcast, Jerry breaks down the recent backlash against Target and Bud Light over their Pride support — and why the outrage isn’t likely to sink these companies.
You’ll discover three key takeaways:
-
Boycotts make headlines, not long-term damage.
Target may have taken a stock hit, but strong fundamentals, solid management, and ongoing consumer demand mean it isn’t going anywhere. -
Stocks rise and fall — but unrealized losses aren’t real losses.
Jerry explains why price drops create buying opportunities, and why most analysts still see Target as a “buy,” not a “sell.” -
Corporate Pride is here to stay.
From his experience at the 1993 March on Washington to today’s rainbow merchandise, Jerry highlights how far visibility has come — and why attempts to roll it back won’t erase LGBTQ+ presence in business or culture.
Takeaway: Don’t be fooled by media hype. Companies like Target and Bud Light may be “targeted,” but Pride — and progress — aren’t going anywhere. Support businesses that support you, and remember: your money has power.